INTERFACE INTERRUPTION
You didn’t sit on the remote. And your friend didn’t change the channel. But millions of Americans fell for our 15-second stunt on Super Bowl Sunday.
And suddenly, Tubi went from a streaming platform few had heard of to the only brand trending on Twitter—right behind Rihanna and Patrick Mahomes.
[2024 Grand effie]
[2024 Clio Awards: Gold 2x, Bronze 2x]
[2024 WEBBy AWARD]
[2023 cannes lions: GOLD 1x, SILVER 2X, BRONZE 2x]
[2023 ANDy’s GOLD: IdeA]
[2023 D&AD GRAPHITE X2, WOOD 1X]
[2023 NEW YORK FESTIVALS GOLD 3X]
[2023 ONE SHOW BRONZE X1, MERIT X1]
[ADAGE top 10 ads of 2023]
[adweek’s 20 campaigns that redefined Super Bowl advertising]