TREATMENT REBOOT
[young lions digital competition]
Nostalgia for the 1990s is at an all-time high. But while we’re all trying to relive the decade, children who rely on cancer treatment created in the ‘90s wish they could escape it.
So we imagined a partnership with Netflix where users will be asked to make a 90-cent donation to watch the 90s shows and movies they love—raising funding for better research and more modern cancer care.